Know your strands.
Grow your crown.
Upload one photo and see braids, twists, locs or a silk press on your own hair before you book. My Crown AI™ also scores your strands across 7 pillars, guides you daily, and celebrates every milestone with real rewards from Valerie herself.
Scored
Your crown, measured across 7 pillars — moisture, density, edges, scalp, elasticity, breakage, and growth.
Guided
Daily check-ins, weekly routines, and gentle nudges matched to your strand profile.
Rewarded
Streaks unlock milestone celebrations and your personalized Certificate of Consistency.
See it before you buy
A sample Crown Report — the one your stylist actually receives.
This is what My Crown AI hands to your stylist before you walk in. Specific. Numeric. Actionable. Nothing generic.
My Crown AI™ · Stylist Report
Sample Client · scanned March 14, 2026
01 · Crown Profile
1 / 5
Who your client is, at a glance
Fine · Medium density · High porosity
Type
4A/4B blend
Porosity
High
Strand
Fine
Edges
Recovering
One photo in
under 60 seconds
5-part report
your stylist can act on
Private
only who you share with
Plans $290/year (save $69.88) or $29.99/mo · cancel anytime
One membership. Everything included.
$290/year — just $24.17/month, saving you $69.88. Or pay $29.99/month, cancel anytime.
Membership
My Crown Plan
Know your hair. Track your progress. Grow your crown.
Free sign-up bonus: The Duplan Method™ Blueprint ($47 value) lands in your account the moment you join.
- Personalized hair assessment and your Fine Hair Profile
- Your Duplan Hair Assessment Score™, tracked over time
- CROWNED Monthly™ — a new focus each month based on how your hair actually changed
- Hair journal, progress photo tracking, and custom wash/conditioning calendars
- Virtual style try-on — see braids, twists, locs or a silk press on your own photo
- Saved lookbook plus before/after compare on every try-on
- History-aware AI that remembers every past scan
- Monthly expert video from Valerie
- Shareable Crown Report for your stylist
- Cancel anytime — no commitment
My Crown Plan annual is a subscription that bills $290 (USD) automatically every year starting today until you cancel. You can cancel anytime in your Account Settings — cancellation takes effect at the end of your current billing period. No refunds for partial periods. By clicking "Subscribe," you agree to be charged $290 today and each year thereafter, and you agree to our Terms of Service and Refund Policy.
Renews yearly · we email you 7 days before every renewal · cancel anytime
What you get, either way
Your crown deserves expert guidance.
"I built My Crown AI™ because I can't sit in every woman's bathroom on wash day. Now I don't have to — because your crown finally has a coach that knows fine natural hair the way I do."
— Valerie Duplan, Founder
The women already home here
I finally understand why my hair was breaking. My Crown AI gave me a routine that actually works.
Keisha M.
Crown AI member
The product recommendations alone saved me so much money. My hair has never been this healthy.
Monica T.
Crown AI member
It feels like having Valerie in my pocket on wash day. Game changer.
Aisha B.
Crown AI member
Come home to your crown.
One membership, everything included — $290/year (save $69.88) or $29.99/month. Cancel anytime.
Choose my planQuestions first? Learn more about My Crown AI™